Selling through bol.com how does it work?

January 2, 2023
-
Sellevate

Bol.com is the best known and most popular webshop in the Netherlands. Since the establishment of bol.com in 1999, to a turnover of 4.3 billion euros last year. In addition to the Netherlands, bol.com is also very popular in Belgium, increasing the potential consumer group considerably. Since 2011, it has been possible for sales partners to sell through bol.com.

Sales partners get insight from bol.com through the "partner platform. For example, you can see a section on marketing, branding, logistics processes, customer service and constant innovations. In this way, entrepreneurs are helped to improve sales. In this way, it is easy to get started as a seller on bol.com.

When you start as a salesperson, you get a dashboard, also called a business account. This is where you arrange logistical matters, prices, customer inquiries, etc. In the business account, you will find the monthly invoice that bol.com pays you. This saves your work. 

Source: bol.com

What else does bol.com offer?

You can choose how much work you outsource. For example, choose to outsource your entire logistics process to bol.com. You send your product inventory to the department store (fulfillment center). Should anything be sold, bol.com packs and ships the packages. This is called Logistics via Bol.com (LvB). The benefits of this are:

  • No need to stock products at home
  • Products are packed
  • Send orders daily
  • The rule: 'ordered before 11 p.m., delivered next day'
  • Customer service of LvB orders
  • Packing orders in bol.com packaging
  • Returns to bol.com
  • Your sales increase by 30% on average

Enterprise passively thanks to the use of LvB. In addition, you will achieve the fastest shipping with this service. It is NOT mandatory to use LvB. If you prefer to ship your products yourself, that is also possible. Send your products via PostNL, DPD or another logistics point.

No cure no pay

Selling through bol.com has the advantage that only when you actually sell products do you pay a brokerage fee. If you don't sell anything, you don't have to pay anything either. The 'no cure, no pay' system. Super convenient for starting entrepreneurs because you run little risk. The amount of the brokerage fee varies between 4% and 15%. If a consumer orders your products through bol.com, the money goes to bol.com. At the end of the month it is settled with the invoice on which you receive the money.

Start-up entrepreneur on bol.com

To start as a seller on bol.com, you don't have to pay anything. You do need to make sure that you are registered with the Chamber of Commerce (CoC), so that you have a VAT number. This registration costs €50. A tip for starters: open a business account right away. This way you keep your finances separate and have your administration in order. Keep an overview of your business. Want to know more about starting an online seller? Read more here.

Source: Chamber of Commerce

Try sellevate now for two weeks with no obligation!

Join more than 2,400 active users